Blueprint
Overview
Blueprint is a company that specializes in providing bespoke Total Addressable Market (TAM) data for Go-To-Market (GTM) teams. They focus on delivering insights that help businesses identify potential buyers based on current problems, leveraging customer insights and live data scraping from various sources. Blueprint aims to offer a more tailored and dynamic approach to market targeting compared to traditional databases.
Industry: Data Analytics
Ideal Customer Profiles: Blueprint's ideal customers are sales and marketing teams within companies that are looking to enhance their targeting strategies by understanding the specific needs and timing of potential buyers. These customers are likely in industries where data-driven decision-making is crucial, such as technology, finance, and large enterprises with complex sales processes.
Website: blueprintgtm.com
LinkedIn: http://linkedin.com/company/blueprintgtm
Products
Bespoke TAM Score
This service provides a customized Total Addressable Market score by pulling data from over 700 million profiles, 45 million companies, and 22 million job postings, among other sources. It offers a tailored approach to market targeting, unlike traditional databases.
Features
Comprehensive Data Collection
Description: Collects data from a wide array of sources including profiles, companies, job postings, and more, to provide a comprehensive view of the market.
Benefit: Enables businesses to have a detailed understanding of their market, leading to more effective targeting strategies.
Custom Scoring and Updates
Description: Provides a bespoke scoring system that is regularly updated to reflect the latest market conditions and insights.
Benefit: Ensures that businesses have the most current and relevant data for decision-making.
Timing Insights
Description: Offers insights into the best timing for targeting potential buyers based on live data and customer insights.
Benefit: Improves the effectiveness of marketing and sales efforts by targeting prospects at the right time.
Dynamic Targeting
Description: Utilizes live data to dynamically adjust targeting strategies based on current market conditions and customer behaviors.
Benefit: Increases the likelihood of successful engagements by adapting to real-time changes in the market.
Customer-Centric Approach
Description: Focuses on understanding the specific reasons why existing customers made purchases to inform targeting strategies.
Benefit: Aligns marketing efforts with actual customer needs and behaviors, leading to higher conversion rates.
Intent Data
This self-serve product allows users to search 22 million job postings instantly, providing insights into market worth and persona definition based on job titles and descriptions.
Features
Instant Job Search
Description: Enables users to search through millions of job postings to identify relevant job titles and descriptions that align with their business solutions.
Benefit: Helps businesses quickly identify potential markets and personas, saving time and resources.
Flexible Subscription
Description: Offers a flexible subscription model that allows users to cancel at any time.
Benefit: Provides businesses with the flexibility to use the service as needed without long-term commitments.
Technographics API
This API tracks 40,000 technologies across 1.4 million companies, providing insights into technology usage and adoption trends.
Features
Technology Tracking
Description: Monitors the use of various technologies across a large number of companies, providing insights into technology adoption and trends.
Benefit: Helps businesses understand technology trends and make informed decisions about technology investments.
Detailed Technology Insights
Description: Provides detailed information about technology usage, including when it was first and last detected and the number of users within a company.
Benefit: Enables businesses to track technology adoption over time and assess its impact on the market.
JordanGPT
A free tool that leverages AI to provide insights and data for market targeting and persona definition.
Features
AI-Powered Insights
Description: Utilizes artificial intelligence to generate insights and data for market targeting and persona definition.
Benefit: Offers businesses a cost-effective way to access AI-driven insights for improving marketing strategies.
Blueprint Intent GPT
A free tool that provides intent data insights to help businesses understand buyer intent and improve targeting strategies.
Features
Intent Data Insights
Description: Provides insights into buyer intent, helping businesses understand when potential customers are ready to make a purchase.
Benefit: Improves targeting strategies by focusing on prospects with high purchase intent, increasing conversion rates.
Quantitative Benefits
"29% of sales reps want fewer tools and higher quality data"
Source: Home
"Sales reps spend only 25% of their day selling"
Source: Home
"43% say buyer intent data is very important"
Source: Home
"G2 says that only 5% of buyers are in market, that means 95/100 companies you contact aren't ready to buy."
Source: Home
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