Viewed
Overview
Viewed is a company that specializes in video email marketing services, offering innovative solutions to enhance email marketing campaigns through the integration of personalized and embedded videos. Their services aim to increase engagement, conversion rates, and customer interaction by leveraging the power of video content within emails.
Industry: Email Marketing
Ideal Customer Profiles: Viewed's ideal customers are businesses and marketers looking to enhance their email marketing campaigns with video content. This includes e-commerce companies, digital marketing agencies, and brands seeking to improve customer engagement and conversion rates through personalized video emails.
Website: viewed.video
Products
Video Email Marketing Services
Viewed offers a unique service that allows businesses to embed videos directly into emails, which can autoplay and are personalized for each recipient, significantly boosting engagement and conversion rates.
Features
High Email Video Views
Description: Viewed's service ensures that videos embedded in emails achieve a high view rate, up to 90%, by seamlessly integrating video content into email marketing campaigns.
Benefit: Increases the likelihood that recipients will engage with the email content, leading to higher engagement and conversion rates.
Easy Video Embedding
Description: Viewed provides HTML code that allows marketers to easily embed videos into their emails, ensuring compatibility and security across different email platforms.
Benefit: Simplifies the process of adding video content to emails, saving time and reducing technical barriers for marketers.
Boosted Conversion Rates
Description: The integration of video content in emails can lead to a significant increase in conversion rates, website visit times, and a reduction in bounce rates.
Benefit: Enhances the effectiveness of email marketing campaigns, leading to more sales and customer retention.
Abandoned Cart Recovery
Description: Viewed's service includes the ability to create real-time personalized videos that are automatically embedded in remarketing emails to recover abandoned shopping carts.
Benefit: Helps businesses recover lost sales by re-engaging customers who have abandoned their shopping carts.
Live Event Streaming
Description: Viewed allows businesses to stream live events directly into emails, complete with personalized video content and call-to-action buttons.
Benefit: Increases engagement and click-through rates by providing dynamic and interactive content directly in the recipient's inbox.
Personalized Video Email Services
Viewed is a pioneer in creating data-driven personalized videos for email marketing, allowing for one-to-one communication with customers.
Features
Data-Driven Personalization
Description: Viewed's service allows for the creation of personalized videos based on customer data, enabling highly targeted and relevant email marketing campaigns.
Benefit: Enhances customer experience by delivering personalized content, leading to higher engagement and conversion rates.
Easy Integration
Description: Viewed offers easy integration with existing email service providers (ESPs) through CSV data files or their API, facilitating the use of personalized video content in email campaigns.
Benefit: Streamlines the process of incorporating personalized videos into email marketing strategies, reducing setup time and complexity.
Customer Re-Engagement
Description: The service includes features for re-engaging customers by showing them personalized video content that highlights what they are missing out on.
Benefit: Increases customer retention and re-engagement by reminding them of the brand and its offerings.
API Integration
Description: Viewed provides an API that allows for seamless integration of personalized video content into email marketing platforms.
Benefit: Facilitates the automation and scaling of personalized video email campaigns, enhancing efficiency and reach.
Impactful Campaigns
Description: Viewed's personalized video services are designed to create impactful email marketing campaigns that resonate with the target audience.
Benefit: Drives higher engagement and sales by delivering relevant and personalized content to each recipient.
Remarketing Video Email Services
Viewed offers remarketing services that utilize personalized video content to re-engage customers and recover abandoned shopping carts.
Features
Increased Conversions
Description: The service focuses on using personalized video content in remarketing emails to significantly increase conversion rates.
Benefit: Helps businesses convert more leads into customers by re-engaging them with personalized content.
Real-Time Video Creation
Description: Viewed's service includes the creation of real-time personalized videos that are dynamically embedded in remarketing emails to recover abandoned carts.
Benefit: Improves the chances of recovering lost sales by providing timely and relevant content to potential customers.
Product Highlighting
Description: The service allows businesses to highlight their products in a new and engaging way through personalized video content.
Benefit: Increases product awareness and interest, leading to higher conversion rates.
ESP Integration
Description: Viewed provides easy integration with email service providers, allowing for seamless inclusion of personalized videos in remarketing emails.
Benefit: Simplifies the process of adding video content to remarketing campaigns, enhancing their effectiveness.
Event Promotion
Description: The service includes features for promoting live events through personalized video content in emails.
Benefit: Boosts event attendance and engagement by providing dynamic and interactive content directly in the recipient's inbox.
Live Video Streaming in Email
Viewed enables businesses to stream live video content directly into emails, enhancing engagement and interaction with recipients.
Features
Live Event Streaming
Description: Viewed allows businesses to stream live events directly into emails, complete with personalized video content and call-to-action buttons.
Benefit: Increases engagement and click-through rates by providing dynamic and interactive content directly in the recipient's inbox.
Interactive Content
Description: The service includes features for adding interactive elements to live video streams in emails, such as data, scoring, and call-to-action buttons.
Benefit: Enhances the interactivity and engagement of email content, encouraging recipients to take action.
Event Promotion
Description: Viewed's live streaming service is ideal for promoting various events, such as sports, concerts, and musicals, through email marketing.
Benefit: Increases event visibility and attendance by reaching a wider audience through email.
Monetized Video Views
Description: The service helps businesses get more views for their monetized videos by streaming them directly into emails.
Benefit: Increases revenue potential by boosting the visibility and engagement of monetized video content.
Click-Through Encouragement
Description: The service is designed to encourage click-throughs by providing inspiring and personalized video content from live events.
Benefit: Drives higher engagement and interaction with email content, leading to increased website traffic and conversions.
API and Integration Services
Viewed offers robust API and integration services that allow businesses to seamlessly incorporate personalized video content into their existing email marketing platforms.
Features
CSV and API Integration
Description: Viewed provides options for integrating personalized video content into email marketing platforms using CSV data files or their API.
Benefit: Facilitates the seamless incorporation of video content into email campaigns, enhancing their effectiveness and reach.
ESP Compatibility
Description: The service ensures compatibility with various email service providers, allowing for easy integration of video content into email campaigns.
Benefit: Reduces technical barriers and simplifies the process of adding video content to emails.
Campaign Enhancement
Description: Viewed's integration services are designed to enhance email marketing campaigns by adding personalized video content.
Benefit: Increases engagement and sales by delivering relevant and personalized content to each recipient.
Customer Re-Engagement
Description: The integration services include features for re-engaging customers by showing them personalized video content that highlights what they are missing out on.
Benefit: Increases customer retention and re-engagement by reminding them of the brand and its offerings.
Abandoned Cart Recovery
Description: The integration services support the creation of real-time personalized videos for recovering abandoned shopping carts.
Benefit: Helps businesses recover lost sales by re-engaging customers who have abandoned their shopping carts.
Quantitative Benefits
"Achieve 90% email video views."
"Increase your conversion rates by up to 800%"
"see a marked increase in website visit times by up to 95%"
"note a 40% reduction in bounce rates"
"Using Viewed has been a good decision, because it is a super intuitive platform to use and it has allowed us to improve our conversion rate up to 65% and improve the user experience."
Testimonials
"Viewed has allowed Meliá Hotels International to advance in the personalization of our clients' experience, through a digital action in real time, more attractive and effective."
Javier Sánchez Ruíz, Global Own Marketing Channels at Meliá Hotels International
"Viewed proposes brands to evolve in the way they communicate via mail with their customers. Its technology is very powerful and we can take advantage of its capabilities in the current strategies that the agency manages with its own clients."
Diego Fernández, Managing Director at Ogilvy Upcelerator Barcelona
"Using Viewed has been a good decision, because it is a super intuitive platform to use and it has allowed us to improve our conversion rate up to 65% and improve the user experience."
Naomie Martín, CMO - Marketing Manager at Trainingym
Customer Stories
Meliá Hotels International
Problem: Needed to advance in personalization of client experiences
Value Add: Viewed allowed for digital action in real time, making communication more attractive and effective
Outcome: Improved personalization of client experiences through digital action in real time, resulting in more attractive and effective communication
Trainingym
Problem: Needed to improve conversion rate and user experience
Value Add: Viewed provided an intuitive platform for video email marketing
Outcome: Improved conversion rate by up to 65% and enhanced user experience
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