Outbase
Overview
Outbase is a leading B2B sales engagement platform that simplifies the prospecting process by providing a comprehensive suite of tools for sales and marketing teams. It offers a robust database of over 321 million B2B contacts, advanced campaign management features, and AI-driven tools to optimize sales funnels and lead generation efforts. Outbase is designed to deliver a constant, predictable flow of high-quality leads, enabling businesses to focus on closing sales and accelerating growth.
Industry: Sales Engagement
Ideal Customer Profiles: Outbase is ideal for start-ups, marketing departments, sales team managers, and sales consultants who need a steady flow of high-quality leads. It caters to businesses looking for efficient, cost-effective prospecting solutions that integrate seamlessly with existing CRM systems and require minimal setup time.
Website: outbase.com
LinkedIn: http://linkedin.com/company/outbasehq
Twitter: http://twitter.com/outbasehq?lang=en
Products
B2B Sales Engagement Platform
Outbase's platform offers a comprehensive suite of tools for managing and optimizing sales campaigns, with a focus on delivering high-quality leads through advanced data segmentation and AI-driven insights.
Features
Extensive B2B Database
Description: Outbase provides access to a vast database of over 321 million B2B contacts, allowing users to connect with potential clients globally. The database is regularly updated to ensure data accuracy and compliance.
Benefit: Users can easily find and connect with their ideal prospects, expanding their reach and increasing the chances of successful engagements.
AI Campaign Builder
Description: The AI campaign builder helps users create expert-level campaigns quickly and efficiently. It uses AI to optimize messaging and target the right audience, reducing the time and effort required to set up campaigns.
Benefit: Users can launch effective campaigns faster, leading to quicker lead generation and improved sales outcomes.
Deal Navigator
Description: The deal navigator provides a structured approach to managing the sales funnel, from pitching to closing. It ensures that sales reps have the necessary resources and guidance to close deals effectively.
Benefit: Sales teams can streamline their processes, leading to higher conversion rates and more closed deals.
Personalization Options
Description: Outbase offers 37 personalization options for email campaigns, allowing users to tailor their messages to specific audience segments. This feature helps in creating more engaging and relevant communications.
Benefit: Personalized messages increase engagement rates and improve the likelihood of converting leads into customers.
Campaign Monitoring and Reporting
Description: Outbase provides detailed insights and analytics on campaign performance through an easy-access dashboard. Users can track key metrics and receive smart notifications for optimization suggestions.
Benefit: Users can make data-driven decisions to enhance campaign effectiveness and achieve better results.
AI Assistant for Campaign Creation
Outbase's AI Assistant acts as a co-pilot for campaign creation, offering intelligent suggestions and automations to streamline the process and enhance campaign effectiveness.
Features
AI-Driven Campaign Suggestions
Description: The AI Assistant provides intelligent suggestions for campaign strategies, helping users to create more effective and targeted campaigns with minimal effort.
Benefit: Users can leverage AI insights to improve campaign outcomes and reduce the time spent on manual campaign setup.
Automated Email Template Creation
Description: The AI Assistant helps users create email templates with built-in personalization options, ensuring that messages are tailored to the audience and optimized for engagement.
Benefit: Automated template creation saves time and ensures consistency in messaging, leading to higher engagement rates.
Deliverability Testing
Description: The AI Assistant includes tools for running deliverability tests on email templates, helping users identify and resolve issues that could affect email delivery.
Benefit: Ensures that emails reach their intended recipients, maximizing the impact of each campaign.
Access to Expert Writers
Description: Users can access a team of specialist prospecting writers through the AI Assistant, who can craft high-quality introductory emails tailored to specific campaigns.
Benefit: High-quality, professionally written emails increase the likelihood of engaging prospects and generating leads.
Content Optimization Tools
Description: The AI Assistant includes tools for optimizing email content, such as a spam word checker, to ensure that messages are effective and compliant with best practices.
Benefit: Optimized content improves deliverability and engagement, leading to better campaign performance.
CRM Integration
Outbase offers seamless integration with CRM systems, allowing users to sync campaign activities and manage leads within their existing workflows.
Features
Seamless CRM Sync
Description: Outbase allows users to sync campaign activities directly with their preferred CRM systems, ensuring that all lead data is centralized and easily accessible.
Benefit: Streamlines lead management and ensures that sales teams have up-to-date information for follow-up and conversion.
Workflow Integration
Description: The platform integrates with existing workflows, allowing new sales opportunities to be seamlessly incorporated into the sales process without disruption.
Benefit: Enhances efficiency and ensures that no leads are lost or overlooked during the sales process.
Instant Updates
Description: Outbase provides instant updates to sales reps, ensuring that they have the latest information on leads and campaigns, facilitating a smooth sales process.
Benefit: Keeps sales teams informed and aligned, improving coordination and effectiveness in closing deals.
Lead Workflow Management
Description: Users can connect their CRM to Outbase to manage lead workflows, ensuring that leads are tracked and nurtured through the sales funnel.
Benefit: Improves lead tracking and management, leading to higher conversion rates and more successful sales outcomes.
Dashboard Insights
Description: The CRM integration includes dashboard insights that provide an overview of campaign performance and lead status, helping users make informed decisions.
Benefit: Enables data-driven decision-making and helps users optimize their sales strategies for better results.
Compliance and Data Management
Outbase ensures that all data is compliant with relevant regulations, providing peace of mind for users and protecting their business interests.
Features
Data Compliance
Description: Outbase employs multiple layered data-cleaning processes to ensure that all data is compliant with relevant regulations, such as GDPR.
Benefit: Protects businesses from legal risks and ensures that prospecting activities are conducted ethically and responsibly.
Predefined Compliance Statements
Description: Users can select from predefined compliance statements for each email account, ensuring that all communications adhere to legal requirements.
Benefit: Simplifies compliance management and reduces the risk of non-compliance in email communications.
Unsubscriber Management
Description: Outbase provides tools for monitoring unsubscribers and integrating external unsubscribe services, helping users manage their email lists effectively.
Benefit: Maintains list hygiene and ensures that communications are only sent to interested recipients, improving engagement rates.
Data Cleaning Processes
Description: The platform uses advanced algorithms to clean and verify data, ensuring that users have access to accurate and reliable information for their campaigns.
Benefit: Improves data quality and reliability, leading to more effective prospecting and higher conversion rates.
GDPR Compliance Support
Description: Outbase offers a compliance hub that provides support and guidance on GDPR compliance, helping users navigate complex regulatory requirements.
Benefit: Ensures that users are informed and compliant with GDPR, reducing the risk of legal issues and enhancing trust with prospects.
Sales Resource Center
Outbase's Sales Resource Center provides a centralized location for all sales materials, ensuring that sales teams have easy access to the resources they need to succeed.
Features
Centralized Resource Storage
Description: The Sales Resource Center stores all sales materials, such as pitch videos, proposal decks, and sales scripts, in one central location for easy access.
Benefit: Ensures that sales teams have the resources they need at their fingertips, improving efficiency and effectiveness in sales activities.
Comprehensive Resource Library
Description: The resource center includes a comprehensive library of sales materials, covering all aspects of the sales process from pitching to closing.
Benefit: Provides sales teams with a wide range of tools and materials to support their efforts, leading to more successful sales outcomes.
Onboarding Support
Description: The resource center supports the onboarding of new salespeople by providing them with all the materials and information they need to get up to speed quickly.
Benefit: Facilitates faster onboarding and integration of new team members, reducing downtime and increasing productivity.
Instant Resource Updates
Description: Outbase allows for instant updates to sales materials, ensuring that sales reps always have the most current information and resources.
Benefit: Keeps sales teams informed and aligned, improving coordination and effectiveness in closing deals.
Sales Funnel Optimization
Description: The resource center includes tools for optimizing the sales funnel, helping users create a best practice approach to managing leads and closing deals.
Benefit: Improves sales processes and increases the likelihood of successful conversions, leading to higher sales and revenue.
Quantitative Benefits
"99% deliverability as high as"
"+265.5m contacts at your fingertips"
"+11.3m companies"
"Get access to over 265.5m quality B2B contacts."
Source: Product Tour | Outbase
"Get access to over 321 million B2B contacts."
"Gain access to 321m B2B contacts."
Testimonials
"The quality and value of leads generated have surpassed our expectations, attributed to Outbase's strategic approach in capturing the interest of precisely aligned prospects. The personalised and targeted sales emails resulted I connections that we couldn't have established through any other marketing channel. Outbase's commitment to understanding our specific business requirements, coupled with their proactive onboarding and optimisation, sets them apart."
Rebecca D'Agostino, Head of Marketing at Crown Workforce Management
"I'm a user of the Outbase platform - for a little over three months now. Their friendly onboarding support has been comprehensive and invaluable. I've now run several campaigns on a range of themes with great open and response rates - which is what really counts. The list creation tool has also been very useful as I tend to create very different lists per campaign."
Simon Blair, Founding Partner at Venturebright
"I have been thoroughly impressed with Outbase during my trial period. Not only is the product top-notch and exceeded my expectations, but the customer service I received was exceptional. The team was always available to assist me and went above and beyond to ensure I had a positive experience. I am thrilled to now be upgrading to the full package and can't wait to see what the future holds with Outbase."
Josh Carter, Business Development Manager at Pebble
"It's been brilliant so far. We had fantastic onboarding support. With it being a new system, I expected to need to invest a lot of time, but I didn't, which was amazing. It came together really quickly. My favourite part is the chat support: I get a response almost instantly every time I pop over an enquiry. We are really excited about launching our new campaigns and look forward to being looked after by Outbase. Because, well, it's brilliant."
Grant Sills, Head of Sales at Frog Education
"I have been using Outbase for the last 3 months and if like me you're looking to finesse your outreach processes you're in the right place. Outbase really have thought of everything to create a high functioning, automated, customisable system to maximise your chances of landing new client leads. Highly recommend!"
Shamus Palmer, Founder at Same Mind Group
"Outbase is working really well for us - it has revolutionized my business with the number of leads I'm getting. I've acquired several new clients and had a number of jobs from each. And I'm currently in conversation with around twenty other companies about prospective work!"
Tom Dalton, Managing Director at Brown Bear Audio
"Outbase has delivered more leads than expected. The slick and easy use of the system has been amazing and the support team has been immaculate! Will recommend other businesses to try it out and expand their Sales pipelines!"
Petar Danov, UNKNOWN at UNKNOWN
Source: Outbase Reviews | Read Customer Service Reviews of outbase.com
"Great support for new users - I've never known a support team to be so responsive. I've been a user for a little over three months and this onboarding support has been invaluable. I've now run several campaigns on a range of themes with great open and response rates. The audience selection tool has also been very useful as I tend to target very different audiences/industries per project/campaign."
Simon Blair, UNKNOWN at UNKNOWN
Source: Outbase Reviews | Read Customer Service Reviews of outbase.com
"This is an incredible all-in-one platform for that initial lead generation and outreach. Not only can you create and sequence e-mails comprehensively, but it comes with access to a huge data set which is regularly updated. What really sets Outbase apart from everyone else is the support that we received. Messages regarding technical issues and copy advice were responded with a couple of minutes. They have a very personable touch. We will be continuing to use Outreach and look forward to seeing them evolve and grow. P.s our campaign open rate is phenomenal, thanks Outbase!"
Grant Sills, UNKNOWN at UNKNOWN
Source: Outbase Reviews | Read Customer Service Reviews of outbase.com
"Outbase has been of huge benefit to us so far. Brilliant customer support has helped us get started. Never known a support team respond so quickly. Fantastic product for finding new business & super simple to use."
CM, UNKNOWN at UNKNOWN
Source: Outbase Reviews | Read Customer Service Reviews of outbase.com
"The product is very easy to use and powerful enough. The support of the team is great - fast and friendly. The trial period of 30 days is very useful, as you can test the full functionality and get some real results of the campaign to evaluate before you start paying."
Bisser Stoyanov, UNKNOWN at UNKNOWN
Source: Outbase Reviews | Read Customer Service Reviews of outbase.com
"Outbase is a dream come true if you're selling B2B. Through Outbase we are rapidly growing our pipeline and receive quality leads daily. We had high expectations when signing up for Outbase and they have over-delivered."
Lars H, UNKNOWN at UNKNOWN
Source: Outbase Reviews | Read Customer Service Reviews of outbase.com
"Great software, with unparalleled reporting features. A great tool for new business, and outbound lead mailing. Thanks to Simon and the team at Outbase."
Jonathan, UNKNOWN at UNKNOWN
Source: Outbase Reviews | Read Customer Service Reviews of outbase.com
"I really like the user experience I had the first time I registered to Outbase. Great support team and the onboarding process was amazing."
Bobby Daves, UNKNOWN at UNKNOWN
Source: Outbase Reviews | Read Customer Service Reviews of outbase.com
"Very quick mainly automated responses with easy to follow step by step process."
Simon Ludgate, UNKNOWN at UNKNOWN
Source: Outbase Reviews | Read Customer Service Reviews of outbase.com
"The onboarding process is great and the software is very easy to use."
Jessica Gregson, UNKNOWN at UNKNOWN
Source: Outbase Reviews | Read Customer Service Reviews of outbase.com
"Great service. All the staff are there if I have any questions to answer quickly and have helped me get set up."
Peter Hallwood, UNKNOWN at UNKNOWN
Source: Outbase Reviews | Read Customer Service Reviews of outbase.com
"Great service! The team are supportive and informative - thank you."
Charlotte Harding, UNKNOWN at UNKNOWN
Source: Outbase Reviews | Read Customer Service Reviews of outbase.com
Customer Stories
Crown Workforce Management
Problem: Needed to generate high-quality leads and establish connections with precisely aligned prospects.
Value Add: Outbase provided a strategic approach to capture interest of aligned prospects through personalized and targeted sales emails.
Outcome: The quality and value of leads generated surpassed expectations, resulting in connections that couldn't have been established through other marketing channels.
Venturebright
Problem: Needed to run campaigns on various themes and create different lists per campaign.
Value Add: Outbase provided comprehensive onboarding support and a useful list creation tool.
Outcome: Achieved great open and response rates across several campaigns on different themes over a three-month period.
Pebble
Problem: Needed a reliable prospecting solution with good customer support.
Value Add: Outbase provided a top-notch product with exceptional customer service.
Outcome: The product exceeded expectations, leading to an upgrade to the full package after the trial period.
Frog Education
Problem: Needed a new system for sales campaigns with minimal time investment.
Value Add: Outbase provided fantastic onboarding support and quick chat support for inquiries.
Outcome: The system came together quickly, allowing for efficient launch of new campaigns.
Same Mind Group
Problem: Needed to finesse outreach processes.
Value Add: Outbase provided a high-functioning, automated, customizable system for outreach.
Outcome: Maximized chances of landing new client leads over a 3-month period.
Brown Bear Audio
Problem: Needed to increase the number of leads and acquire new clients.
Value Add: Outbase provided a revolutionary system for generating leads.
Outcome: Acquired several new clients, had multiple jobs from each, and entered into conversations with around twenty other companies about prospective work.
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