Cognism
Overview
Cognism is a leading provider of premium sales intelligence, offering a comprehensive suite of B2B data solutions designed to enhance prospecting and sales processes. The company specializes in providing accurate, GDPR-compliant contact data, including phone-verified mobile numbers and intent data, to help businesses connect with key decision-makers globally. Cognism's platform integrates seamlessly with existing CRM and sales engagement tools, enabling sales and marketing teams to improve their outreach and conversion rates.
Industry: Sales Intelligence
Ideal Customer Profiles: Cognism's ideal customers are B2B sales and marketing teams, particularly those operating in the EMEA, US, and DACH regions, who require accurate and compliant contact data to enhance their prospecting efforts. These customers are typically part of revenue teams in industries such as technology, financial services, and recruitment, looking to improve their sales intelligence and connect with decision-makers efficiently.
Website: cognism.com
LinkedIn: http://linkedin.com/company/cognism
Twitter: http://twitter.com/cognism?lang=en
Products
Sales Intelligence Platform
Cognism's platform provides accurate, phone-verified mobile numbers and integrates with existing CRM and sales engagement tools, offering a seamless experience for sales teams to connect with prospects.
Features
Phone-Verified Mobile Numbers
Description: Cognism provides phone-verified mobile numbers, ensuring that sales teams can connect with prospects who are more likely to answer calls. This feature reduces the time spent on dialing incorrect numbers and increases the chances of successful conversations.
Benefit: Increases the connect rate, leading to more live conversations and higher conversion rates.
Advanced Filtering
Description: The platform offers advanced filtering options, including contact, firmographic, technographic, sales trigger events, and intent data, to help users identify and prioritize the best target buyers quickly.
Benefit: Enables precise targeting and prioritization of prospects, improving the efficiency of sales efforts.
Compliance and DNC Cleaning
Description: Cognism ensures compliance with GDPR and CCPA by cleaning its database against global Do Not Call lists and notifying data subjects, reducing the risk of legal issues for users.
Benefit: Provides peace of mind and legal compliance, allowing sales teams to focus on selling.
CRM and Sales Tool Integration
Description: The platform integrates seamlessly with popular CRM and sales engagement tools like Salesforce, HubSpot, and Salesloft, allowing users to access and manage data within their existing workflows.
Benefit: Enhances productivity by enabling users to work within their familiar systems without disruption.
Intent Data
Description: Cognism provides intent data powered by Bombora, allowing users to identify prospects who are actively searching for solutions similar to theirs, thus prioritizing leads who are more likely to convert.
Benefit: Improves targeting accuracy and shortens sales cycles by focusing on prospects with high purchase intent.
Diamond Data®
Diamond Data® offers phone-verified mobile numbers, ensuring high accuracy and connect rates, which are crucial for effective sales outreach.
Features
Phone Verification
Description: Diamond Data® involves a rigorous phone verification process to ensure that mobile numbers are accurate and connect to the intended contacts.
Benefit: Increases the likelihood of successful connections, reducing wasted time on incorrect numbers.
High Connect Rate
Description: The use of phone-verified mobile numbers results in a threefold increase in connect rates compared to industry averages.
Benefit: Leads to more conversations and opportunities for sales teams.
Diamonds on Demand®
Description: This service allows users to request the sourcing and verification of specific mobile numbers on demand, ensuring access to hard-to-find contact information.
Benefit: Provides flexibility and ensures that users can reach even the most elusive prospects.
Improved Connect Rates
Description: Diamond Data® significantly boosts connect rates by providing highly accurate and verified contact information.
Benefit: Enhances the efficiency and effectiveness of sales outreach efforts.
Conversation Focus
Description: The primary aim of Diamond Data® is to facilitate more conversations by providing reliable contact data.
Benefit: Increases the potential for sales conversions and revenue growth.
Intent Data
Powered by Bombora, Cognism's intent data helps identify prospects who are actively searching for solutions, allowing for more targeted and timely outreach.
Features
Comprehensive Intent Signals
Description: Cognism's intent data combines various signals such as hiring, funding, and job changes to provide a comprehensive view of a prospect's intent to purchase.
Benefit: Allows sales teams to engage with prospects at the right time, increasing the chances of conversion.
Powered by Bombora
Description: The intent data is sourced from Bombora, a leading provider, ensuring high-quality and reliable insights into prospect behavior.
Benefit: Enhances the accuracy of targeting and prioritization of leads.
Extensive Topic Coverage
Description: Cognism offers over 12,000 intent topics, providing a wide range of insights into what prospects are interested in.
Benefit: Enables more precise targeting based on specific interests and needs of prospects.
Consent-Based Data Collection
Description: The intent data is collected from a network of B2B sites with user consent, ensuring compliance and reliability.
Benefit: Provides trustworthy data that respects user privacy and legal requirements.
Historical Baseline Analysis
Description: The intent data takes into account historical content consumption patterns to better assess a prospect's intent.
Benefit: Improves the accuracy of intent predictions, leading to more effective sales strategies.
Chrome Extension
Cognism's Chrome Extension allows users to access and enrich contact data directly from their browser, streamlining the prospecting process.
Features
LinkedIn Integration
Description: The extension integrates with LinkedIn and LinkedIn Sales Navigator, allowing users to enrich profiles and lists with Cognism's data.
Benefit: Enhances the quality of LinkedIn prospecting by providing additional contact information.
CRM and Sales Tool Compatibility
Description: The extension is compatible with major CRM and sales tools, enabling users to access data without switching between platforms.
Benefit: Increases productivity by allowing seamless data access within existing workflows.
Multithread Sales Support
Description: The extension supports multithread sales strategies by providing access to a prospect's coworkers and other stakeholders.
Benefit: Facilitates deeper engagement with target accounts by identifying additional decision-makers.
Data Exporting
Description: Users can export data at both individual and page levels, providing flexibility in how data is utilized.
Benefit: Allows for efficient data management and integration into sales processes.
Corporate Website Integration
Description: The extension works on corporate websites, providing users with company details, tech stack information, and key decision-makers.
Benefit: Offers comprehensive insights into target companies, aiding in strategic prospecting.
Integrations
Cognism offers seamless integrations with popular CRM and sales engagement tools, enhancing the efficiency of sales and marketing operations.
Features
Easy Integration
Description: Cognism integrates easily with CRM and sales engagement tools like Salesforce, HubSpot, and Salesloft, allowing users to quickly incorporate Cognism's data into their existing workflows.
Benefit: Facilitates rapid adoption and utilization of Cognism's data, improving sales efficiency.
Two-Way Salesforce Integration
Description: The two-way integration with Salesforce allows users to export lead lists directly and manage existing records efficiently.
Benefit: Streamlines the prospecting process by ensuring data consistency and reducing duplication.
Wide Range of Integrations
Description: Cognism supports integrations with a wide range of tools, including Salesforce, HubSpot, Pipedrive, Outreach, and Salesloft.
Benefit: Enhances the flexibility and adaptability of Cognism's platform to various sales environments.
User-Friendly Interface
Description: The platform's web app and browser extension are designed to be intuitive and user-friendly, facilitating easy data generation and management.
Benefit: Improves user experience and accelerates the prospecting process.
Standard Integrations
Description: Integrations are included as standard in Cognism's packages, and the platform does not use a credit-based model, allowing unrestricted data access.
Benefit: Provides cost-effective and unrestricted access to data, enhancing the value of Cognism's offerings.
Quantitative Benefits
"The sales managers used to make 100-150 calls per day. Now they can achieve their targets by making 30 calls per day because they are calling prospects who actually pick up the phone. That's more results, less calls."
"Given the rapidity of the onboarding, I could confidently show our CFO that Cognism has demonstrated high usage and product adoption across the sales organisation in the initial 30 days"
"Today we're able to measure bad data trends over time. These trends show that Cognism is our most consistent provider of quality phone numbers without any degradation. It also shows that Cognism has very high coverage across all of our key segments."
"Connect with 87% of your list. Phone-verified mobile numbers allow you to do more of what you do best: talk to people."
"8 saw ROI in 8 weeks"
"Cognism defeated all the other lead generation providers by a huge amount. Its database had an 80% accuracy rate and the highest coverage of mobile numbers"
"We have 70M mobile phone numbers globally (which is 2x more than other data providers)."
"Sales teams can expect to 3x their connect rate, just by using these phone-verified mobile numbers."
"We're ranked 9.0 for Ease of Use and Ease of set-up on G2 which is higher than ZoomInfo and other providers."
"We've seen about $100k in closed-won deals - Cognism sourced them."
"500% increase in opportunities generated"
"93.3% decrease in SDR prospect researching time"
"Cognism's match rate was 98% vs. 72% by ZoomInfo, and we found that Cognism returned a ton more phone numbers."
"When we called them to verify the numbers, the call connect rate was 22% with Cognism and 14% with ZoomInfo."
"Approximately 4,000 leads each month are enriched by our SDR team using Cognism's database."
"2x more cell phone numbers than other providers (47 million in the US alone)."
"Phone-verified mobile number accuracy to help you connect with 87% of your list."
"3x increase in connect rate."
"Finding accurate data just got 75% speedier"
"60% of all overall demos booked through Cognism"
"10% cold call to demo conversion rate with intent data"
"Reduce campaign building time from 3 hours to 15 minutes"
"We've had a 52% increase in conversion rates, which can be put down to knowing more about our prospects and what stage of the buying journey they're in."
Source: Customer Reviews | Cognism
"On average, 70% of monthly meetings are booked over the phone and every mobile number is pulled from Cognism"
Source: Customer Reviews | Cognism
"80% data accuracy"
Source: Customer Reviews | Cognism
"3x uplift in engagement rates"
Source: Customer Reviews | Cognism
"Our open rates used to be between 2-6%. Now they range from 40% to 60%"
Source: Customer Reviews | Cognism
"124 unique content registrations and uploads on the website"
"95-98% email deliverability rate (consistently)"
"12-15% open rates, with little to no bounce rates"
"28K contacts generated with intent data"
"Expect a 3x improvement in connect rates with Diamond Data compared to industry average."
"50% more meetings"
"8-15% click through rates"
"5-7% reply rates"
"16 angel investment sign-ups"
Testimonials
"The sales managers used to make 100-150 calls per day. Now they can achieve their targets by making 30 calls per day because they are calling prospects who actually pick up the phone. That's more results, less calls."
George McKenna, Head of Cloud Sales at Ultima
Source: Your No. 1 Choice in Premium Sales Intelligence | Cognism
"Given the rapidity of the onboarding, I could confidently show our CFO that Cognism has demonstrated high usage and product adoption across the sales organisation in the initial 30 days"
Michael Iannuzzi, Director of Marketing & Sales Development at Drift
Source: Your No. 1 Choice in Premium Sales Intelligence | Cognism
"Today we're able to measure bad data trends over time. These trends show that Cognism is our most consistent provider of quality phone numbers without any degradation. It also shows that Cognism has very high coverage across all of our key segments."
Jonny Fianu, Global Head of Revenue Operations at ComplyAdvantage
Source: Your No. 1 Choice in Premium Sales Intelligence | Cognism
"Cognism defeated all the other lead generation providers by a huge amount. Its database had an 80% accuracy rate and the highest coverage of mobile numbers"
Michael Iannuzzi, Director of Marketing & Sales Development at Drift
Source: Improve Prospecting with B2B Data for Sales | Cognism
"If you are looking for a B2B provider to power the UK, Europe and North America, Cognism's got you covered"
Paul Thomas, CEO at Lead Forensics
Source: Improve Prospecting with B2B Data for Sales | Cognism
"The amount of correct data that is presented on cognism is by far the best out of any tool I have ever used. With the plugin, it is both so easy to use and set up."
Tom W.
"The GDPR-compliant and accurate data Cognism provides for us really helps shorten our sales cycles and allows us to get B2B data at the click of a button for whoever we would like to contact."
Andrei G.
"We've seen about $100k in closed-won deals - Cognism sourced them."
David James, Field Sales Manager at Cloudwerx
"The SDRs target enterprise, mid-market and small organisations in different sectors ranging from utilities, social housing and retail. These segments are then sliced and diced by the SDR so they can start prospecting to that particular segment. If they find a perfect fit account, the SDR will go into Cognism, research the company, select the contacts and import them into HubSpot for outreach."
Gary Rosier - Taylor, VP of Sales EMEA at Localz
"Cognism blew ZI out of the water. Cognism's match rate was 98% vs. 72% by ZoomInfo, and we found that Cognism returned a ton more phone numbers."
Amanda Newman, SDR Manager at UserEvidence
"Approximately 4,000 leads each month are enriched by our SDR team using Cognism's database."
Michael Iannuzzi, Director of Marketing & Sales Development at Drift
"This sparked my interest in finding a provider that was compliant, real-time and comprehensive with a strong presence in the UK and Europe. We looked at ZoomInfo and other providers but after carrying out our due diligence we found Cognism to be a much better fit - plus they came highly recommended from a trusted partner who'd used the Cognism platform to great success."
Carl Hardie, Director of Business Development at Formation Tech
"We considered Cognism, ZoomInfo and Lusha. After trialling all three, Cognism's US data outperformed the others"
Derayo Adetosoye, Marketing Manager at Metrikus
"We did an evaluation and Cognism's EMEA data was 10x better than ZoomInfo's. Secondly, Cognism's highly compliant B2B data saved us a lot of hassle when explaining to prospects where we obtained their contact details from."
Paul Donnachie, Sales Manager EMEA at Keboola
"Cognism's mobile numbers are excellent in North America. They give us more results with fewer calls."
Andrew, Director at US mobile forensic software company
"Cognism gives us great data and helps us build outbound marketing campaigns with additional contact details, which is gold dust for us."
Jason D.
Source: Customer Reviews | Cognism
"The interface is extremely simple to use, both for users and for admin. We have found the quantity and quality of the information high."
Dan L.
Source: Customer Reviews | Cognism
"We've had a 52% increase in conversion rates, which can be put down to knowing more about our prospects and what stage of the buying journey they're in."
Michael Wong, Head of Marketing at Plandek
Source: Customer Reviews | Cognism
"On average, 70% of monthly meetings are booked over the phone and every mobile number is pulled from Cognism"
Michael Iannuzzi, Director of Marketing & Sales Development at Drift
Source: Customer Reviews | Cognism
"We knew that Cognism would be the perfect fit for targeting the UK as it's the market leader in EMEA and the results speak for themselves."
Assaf Shutan, Regional Sales Manager at Coralogix
Source: Customer Reviews | Cognism
"Our open rates used to be between 2-6%. Now they range from 40% to 60%"
Elaine Fullarton, Digital Marketing Principal at Tharsus
Source: Customer Reviews | Cognism
"The platform generates opportunities that maybe we wouldn't have got without Cognism. It allows you to hit the right person at the right time. We've seen some incredible results"
Michael Sibley, Digital Marketing Specialist at Protolabs
"We don't use LinkedIn's native targeting because the reach is too broad and we want to be targeted. Cognism does exactly this and is the best data provider for our LinkedIn ads"
Derayo Adetosoye, Marketing Manager at Metrikus
"For us, it's not a numbers game. It's talking to the right people at the right time and solving their data challenges. As marketers, we measure the success of our outreach based on the quality of leads generated. Cognism has played an integral role in this endeavour."
Navid Jafari, VP of Marketing & Communications at PeerNova
"The feedback about the data from the teams in Stockholm and Amsterdam has been incredibly positive. Additionally, the contact details are compliant!"
Ruël Sturk, Account Executive at Younium
Source: Leading Compliant B2B Data | Compliance Services By Cognism
"Compliance is essential. If Cognism wasn't compliant, it could land my clients and I in a lot of hot water"
Frank Whiffen, Founder at ROCI Agency
Source: Leading Compliant B2B Data | Compliance Services By Cognism
"Cognism's data is fully GDPR-compliant and this was a big attraction for us. We were able to build up a GDPR-compliant database of contacts"
Ruth Collier, Director of Marketing at Newable
Source: Leading Compliant B2B Data | Compliance Services By Cognism
Customer Stories
Ultima
Problem: Sales managers were making 100-150 calls per day
Value Add: Cognism provided accurate, phone-verified mobile numbers
Outcome: Achieved targets by making only 30 calls per day, resulting in more results with fewer calls
Source: Your No. 1 Choice in Premium Sales Intelligence | Cognism
Drift
Problem: Needed to demonstrate high usage and product adoption across the sales organization
Value Add: Cognism provided rapid onboarding and effective prospecting tools
Outcome: Achieved ROI in 30 days and 5x faster prospecting
Source: Your No. 1 Choice in Premium Sales Intelligence | Cognism
ComplyAdvantage
Problem: Needed consistent, high-quality phone numbers across key segments
Value Add: Cognism provided the most consistent quality phone numbers without degradation
Outcome: 10% new business meetings booked with Cognism data and 15% increase in conversion rate
Source: Your No. 1 Choice in Premium Sales Intelligence | Cognism
Lead Forensics
Problem: Needed a B2B provider to power the UK, Europe and North America
Value Add: Cognism provided comprehensive global data coverage, especially for European-compliant contact data
Outcome: Lead Forensics found Cognism to be the solution that "got them covered" for their global data needs
Source: Improve Prospecting with B2B Data for Sales | Cognism
Cloudwerx
Problem: Needed to source new deals and improve sales efficiency.
Value Add: Cognism sourced potential deals for Cloudwerx.
Outcome: Cloudwerx saw about $100k in closed-won deals sourced by Cognism. They achieved ROI in 4 months.
Localz
Problem: SDRs needed to target various segments efficiently and research accounts for outreach.
Value Add: Cognism provided a platform for researching companies, selecting contacts, and importing them into HubSpot for outreach.
Outcome: Localz experienced a 500% increase in opportunities generated and a 93.3% decrease in SDR prospect researching time.
Protolabs
Problem: Protolabs needed to find mass numbers of contact details quickly for their marketing efforts.
Value Add: Cognism provided a tool to find large numbers of contact details in a short amount of time.
Outcome: Protolabs was able to find mass numbers of contact details in 10-15 minutes, resulting in 124 unique content registrations and uploads on their website, and a 95-98% email deliverability rate.
Huboo
Problem: Huboo needed to generate a significant pipeline.
Value Add: Cognism provided tools and data for effective outreach and pipeline generation.
Outcome: Huboo used Cognism to generate over £30M of pipeline.
Kinaxis
Problem: Kinaxis needed to generate more Marketing Qualified Leads (MQLs).
Value Add: Cognism provided superior data and tools for lead generation compared to other providers.
Outcome: Kinaxis generates more MQLs with Cognism than with other providers.
Slalom
Problem: Slalom needed to generate significant opportunities.
Value Add: Cognism provided tools and data for effective opportunity generation.
Outcome: Slalom generated $400k of opportunities with Cognism.
StoreForce
Problem: StoreForce needed to improve their outreach effectiveness and see a return on investment from their sales intelligence tool.
Value Add: Cognism provided high-quality data that improved StoreForce's outreach effectiveness.
Outcome: StoreForce saw ROI from Cognism with a 41% positive reply rate.
Cloudreach
Problem: Cloudreach needed to build a significant portion of their pipeline in South Europe.
Value Add: Cognism provided tools and data for effective prospecting in the South European market.
Outcome: Cloudreach built 30% of their South European pipeline with Cognism.
OneUp Sales
Problem: OneUp Sales needed to improve their deal closure rate.
Value Add: Cognism provided high-quality mobile data that improved OneUp Sales' ability to reach decision-makers.
Outcome: OneUp Sales closed 60% of deals using Cognism's mobile data.
YuLife
Problem: YuLife needed to streamline their revenue operations with an accurate database.
Value Add: Cognism provided an accurate database that helped YuLife streamline their revenue operations.
Outcome: YuLife successfully streamlined their revenue operations with Cognism's accurate database.
Simpleshow
Problem: Simpleshow needed to generate opportunities in the DACH region.
Value Add: Cognism provided tools and data for effective prospecting in the DACH market.
Outcome: Simpleshow generated $3 million of opportunities in DACH with Cognism.
Younium
Problem: Younium needed to increase their meeting booking rate.
Value Add: Cognism provided high-quality data and tools that improved Younium's ability to book meetings.
Outcome: Younium booked 50% more meetings with Cognism.
Key Training
Problem: Key Training needed to build a qualified sales pipeline.
Value Add: Cognism provided tools and data for building a qualified sales pipeline.
Outcome: Key Training successfully built a qualified sales pipeline using Cognism.
Kelly Services
Problem: Kelly Services needed to generate a large number of contacts.
Value Add: Cognism provided a comprehensive database and tools for contact generation.
Outcome: Kelly Services generated 28K contacts using Cognism.
Formation Tech
Problem: Formation Tech needed to create a significant number of opportunities in a short time frame.
Value Add: Cognism provided tools and data for effective opportunity creation.
Outcome: Formation Tech created 28 opportunities in 6 months using Cognism.
The FD&CFO Centre
Problem: The FD&CFO Centre needed to streamline their outbound processes with real-time data.
Value Add: Cognism provided real-time data that helped The FD&CFO Centre streamline their outbound processes.
Outcome: The FD&CFO Centre successfully streamlined their outbound processes with Cognism's real-time data.
The Marketing Centre
Problem: The Marketing Centre needed to book a consistent number of monthly meetings.
Value Add: Cognism provided high-quality data that improved The Marketing Centre's ability to book meetings.
Outcome: The Marketing Centre booked 15 monthly meetings using Cognism data.
Keboola
Problem: Keboola needed to generate a significant pipeline.
Value Add: Cognism provided Diamond Data® that helped Keboola generate pipeline.
Outcome: Keboola generated $125k in pipeline using Cognism's Diamond Data®.
SalesDRIIVN
Problem: SalesDRIIVN needed to achieve a significant return on investment from their data provider.
Value Add: Cognism provided premium data that helped SalesDRIIVN achieve a high ROI.
Outcome: SalesDRIIVN achieved £410K ROI in one year with Cognism's premium data.
Accountancy Cloud
Problem: Accountancy Cloud needed to close deals using high-quality data.
Value Add: Cognism provided premium data that helped Accountancy Cloud close deals.
Outcome: Accountancy Cloud closed 5 deals in 6 months with Cognism's premium data.
Courts Design
Problem: Courts Design needed to generate a significant amount of opportunities.
Value Add: Cognism provided tools and data for effective opportunity generation.
Outcome: Courts Design generated £500,000 in opportunities with Cognism.
GWI
Problem: GWI needed to generate closed-won deals quickly.
Value Add: Cognism provided tools and data that helped GWI close deals rapidly.
Outcome: GWI generated closed-won deals after 2 months with Cognism.
DCSL GuideSmiths
Problem: DCSL GuideSmiths needed to create a successful Account-Based Marketing (ABM) strategy.
Value Add: Cognism provided tools and data that helped DCSL GuideSmiths create an effective ABM strategy.
Outcome: DCSL GuideSmiths created a successful ABM strategy with Cognism.
Huggg
Problem: Huggg needed to build a B2B database from scratch and source quality leads.
Value Add: Cognism provided tools and data that helped Huggg build their B2B database and source leads.
Outcome: Huggg built a B2B database from scratch and sourced 500 quality leads using Cognism.
Maintenance Recruiter
Problem: Maintenance Recruiter needed to generate more meetings while saving time.
Value Add: Cognism provided tools and data that helped Maintenance Recruiter generate meetings more efficiently.
Outcome: Maintenance Recruiter generated 3X more meetings while saving 90% of their time using Cognism.
Certified London ActionCoach
Problem: Certified London ActionCoach needed to generate qualified conversations.
Value Add: Cognism provided tools and data that helped Certified London ActionCoach generate qualified conversations.
Outcome: Certified London ActionCoach generated 30+ qualified conversations with Cognism.
mint Ltd
Problem: mint Ltd needed to reach a large number of leads in target industries.
Value Add: Cognism provided a comprehensive database that helped mint Ltd reach leads in their target industries.
Outcome: mint Ltd reached 5000 leads in target industries using Cognism.
Ice Blue Sky
Problem: Ice Blue Sky needed to increase their MQL to SQL conversion rate.
Value Add: Cognism provided tools and data that helped Ice Blue Sky improve their lead qualification process.
Outcome: Ice Blue Sky increased their MQL to SQL conversion rate to 75% using Cognism.
Fuller Research Group
Problem: Fuller Research Group needed to generate data on a large number of relevant leads.
Value Add: Cognism provided a comprehensive database that helped Fuller Research Group generate data on relevant leads.
Outcome: Fuller Research Group generated data on over 100,000 relevant leads using Cognism.
Project36
Problem: Project36 needed to improve their contact engagement rates and source webinar attendees.
Value Add: Cognism provided high-quality data that improved Project36's engagement rates and helped them source webinar attendees.
Outcome: Project36 achieved 70% contact engagement rates and sourced 700+ webinar attendees using Cognism.
Red C
Problem: Red C needed to significantly increase their lead generation.
Value Add: Cognism provided tools and data that helped Red C dramatically improve their lead generation efforts.
Outcome: Red C achieved a 566% increase in lead generation using Cognism.
Cranfield School of Management
Problem: Cranfield School of Management needed to improve their conversion rates.
Value Add: Cognism provided superior data that helped Cranfield School of Management achieve better conversion rates compared to competitors.
Outcome: Cranfield School of Management found superior conversion rates with Cognism over competitors.
Invest Ottawa
Problem: Invest Ottawa needed to help more startups hit their revenue goals.
Value Add: Cognism provided tools and data that helped Invest Ottawa support startups in achieving their revenue goals.
Outcome: Invest Ottawa saw a 60% increase in startups hitting revenue goals using Cognism.
Sales Confidence
Problem: Sales Confidence needed to attract attendees to their events.
Value Add: Cognism provided data that helped Sales Confidence reach potential event attendees.
Outcome: Sales Confidence gained 20% of event attendees from Cognism.
UserEvidence
Problem: Needed a better data provider for prospecting
Value Add: Cognism provided a higher match rate and more phone numbers compared to ZoomInfo
Outcome: Cognism achieved a 98% match rate vs. 72% by ZoomInfo, and a 22% call connect rate vs. 14% with ZoomInfo
Metrikus
Problem: Needed a data provider with strong US data
Value Add: Cognism outperformed competitors in US data quality
Outcome: After trialing Cognism, ZoomInfo, and Lusha, Metrikus found that Cognism's US data outperformed the others
US mobile forensic software company
Problem: Needed better mobile numbers for North America
Value Add: Cognism provided excellent mobile numbers in North America
Outcome: The company was able to get more results with fewer calls, and reduced campaign building time from 3 hours to 15 minutes
Plandek
Problem: Needed to improve conversion rates and understand prospects better.
Value Add: Cognism provided more information about prospects and their stage in the buying journey.
Outcome: Achieved a 52% increase in conversion rates.
Source: Customer Reviews | Cognism
Coralogix
Problem: Needed to target the UK market effectively.
Value Add: Cognism provided market-leading data for EMEA.
Outcome: Achieved a 3x uplift in engagement rates.
Source: Customer Reviews | Cognism
Tharsus
Problem: Had low email open rates between 2-6%.
Value Add: Cognism provided improved data quality for email campaigns.
Outcome: Increased open rates to range between 40% to 60%, a 1400% increase.
Source: Customer Reviews | Cognism
PeerNova
Problem: Needed to talk to the right people at the right time and solve their data challenges.
Value Add: Cognism played an integral role in generating quality leads for their marketing efforts.
Outcome: Achieved 12-15% open rates with little to no bounce rates in their outreach campaigns.
Newable
Problem: Needed to build a GDPR-compliant database of contacts
Value Add: Cognism provided fully GDPR-compliant data, allowing Newable to build up a compliant database of contacts
Outcome: Achieved 16 angel investment sign-ups
Source: Leading Compliant B2B Data | Compliance Services By Cognism
ROCI Agency
Problem: Needed a compliant data solution to avoid legal issues for themselves and their clients
Value Add: Cognism provided fully compliant data, ensuring ROCI Agency and their clients stayed out of legal trouble
Outcome: Achieved 8-15% click-through rates and 5-7% reply rates
Source: Leading Compliant B2B Data | Compliance Services By Cognism
Corporate Traveller
Problem: Needed a way to prospect compliantly
Value Add: Cognism provided compliant B2B data for prospecting
Outcome: Corporate Traveller was able to prospect compliantly with Cognism
Source: Leading Compliant B2B Data | Compliance Services By Cognism
Henderson Scott
Problem: Needed GDPR-compliant mobile numbers for sales efficiency
Value Add: Cognism provided GDPR-compliant mobile numbers through their Diamond Data®
Outcome: Henderson Scott was able to accelerate sales efficiency using Cognism's compliant data
Source: Leading Compliant B2B Data | Compliance Services By Cognism
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